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Sony
Sony 55" BRAVIA 8 class OLED 4K HDR Google TV
SKU: K55XR80-R
AED 6,499.00
AED 6,199.00
-5%
HSBC Bank Flat AED 200 off on AED 2000 or more
EIB Offer : Enjoy a 10% discount on a minimum purchase of AED 1,000
Product Highlights
- Screen Size: 55"
- Type: OLED
- Resolution: 4K (3840 x 2160)
In Stock
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"short_description": "<p>Picture<br />Pure black OLED, bright and beautiful<br />Brilliant pictures. We’ve taken the infinite blacks and stunning detail of OLED for astonishing texture and realism.</p>\r\n<p><br />Over 8 million self-lit pixels, intense brightness and contrast<br />The pinnacle of precision. Our OLED screen individually and expertly controls 8 million self-illuminating pixels, turning each one on or off to dark and light for deeper blacks and more dazzling colors.</p>\r\n<p><br />Every scene brighter with brilliant color and contrast<br />More color and contrast in highlights. With a high luminance panel and temperature sensor, this TV with XR Contrast Booster precisely controls light for brighter pure black pictures.</p>\r\n<p><br />Over a billion vivid, real-world colors<br />See the world’s colors with all the vibrance of real life. 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XR OLED Motion detects and analyzes visual elements on successive frames, then creates and inserts extra frames between the originals for smoother scenes.</p>\r\n<p><br />Beautiful colors from any angle<br />Watching TV from the sides is now as satisfying as from the center. Our OLED panel keeps colors consistent and true, wherever you're watching.</p>\r\n<p><br />Sound<br />Screen speaker, always cinematic<br />Bring cinema home. Actuators behind the screen vibrate and turn it into a speaker that delivers clear and immersive sound from the center with the same sound structure as the cinema. The newly equipped tweeter brings out the surround feel to provide a cinema-like experience.</p>\r\n<p><br />Sound from the screen, precisely matching action<br />Sound and pictures, perfectly in sync. Acoustic Surface Audio +™ with tweeter turns every part of the screen into a powerful speaker that emits sound from exactly the right place in the scene. Hear dialogue straight from the actor and bring the theater-like experience to your home.</p>\r\n<p><br />Crystal clear voice. Precise dialogue.<br />No more muffled voices. Our new Voice Zoom 3™ recognizes human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with our home theater products too.</p>\r\n<p><br />Intelligent processing upscales ordinary stereo sound to extraordinary 3D surround.<br />Be immersed. Our 3D Surround Upscaling creates virtual surround from above and the sides using just the TV speakers. Even 2ch and 5.1ch audio is upscaled to immersive 5.1.2ch sound. What's more, Dolby Atmos® and DTS:X® support provides unforgettable spatial sound.</p>\r\n<p><br />With BRAVIA Theater, home becomes cinema<br />Fill every corner of your room with soul-stirring cinematic sound. Pairing BRAVIA with BRAVIA Theater brings the emotion and excitement of a movie theater home, an unmatched audio-visual experience.</p>\r\n<p><br />All-round cinematic, go beyond conventional virtual surround sound<br />Paired with a compatible Sony soundbar, our 360 Spatial Sound Mapping technology creates phantom speakers beyond physical speakers for a cinema-like layout and true movie theater entertainment at home.</p>\r\n<p><br />Sound precisely matches what's on screen<br />Sound is adjusted as one integrated speaker system. Acoustic Center Sync enables our home theater equipment to use BRAVIA as a center speaker so that sound comes from the screen rather than just the soundbar.</p>\r\n<p><br />Ready for 360 Spatial Sound Personalizer<br />Tailor your Dolby Atmos® and DTS:X® experience by combining our wearable speaker or BRAVIA Theater U with BRAVIA for spatial surround. Works with some Sony Headphones too.</p>\r\n<p><br />Single view, simultaneous sound<br />Our TV with simultaneous sound output lets you listen to a show on your headphones while your partner listens to the same show through the TV speakers. You can also change the volume using Bluetooth devices separately.</p>\r\n<p><br />Design<br />Harmonic Presence. Slim and chic for your living space.<br />Takes center stage in any room. Our new slim and thin TV design graces your living space with shapes, materials, colors and surface treatments that blend beautifully with interior décor, walls and home theater products.</p>\r\n<p><br />Slim One Slate. Beautiful from everywhere.<br />Sleek and seamless. Our Slim One Slate concept fuses screen and bezel into a single slate, maximizing your experience. Its flush one-piece back accentuates the sleek lines and thin profile of the TV.</p>\r\n<p><br />Seamlessly blends into your wall<br />Becomes part of your room. With our slim bezel, a thin profile and side edges colored and treated to blend with walls, this TV is a natural for wall mounting.</p>\r\n<p><br />Seamlessly blends into your wall<br />Becomes part of your room. With our slim bezel, a thin profile and side edges colored and treated to blend with walls, this TV is a natural for wall mounting.</p>\r\n<p><br />Vibration finish. Harmonizes with your home.<br />Designed with an almost invisible bezel. Its naturally warm, smudge-resistant texture blends seamlessly with interior decor, walls and BRAVIA Theater.</p>\r\n<p><br />Perfectly integrates TV and soundbar, almost no stand visible<br />Cleverly concealed. Our Underlay Stand is a thin, flat steel plate designed with a metallic hairline finish. Stack BRAVIA Theater on top of the stand and it virtually disappears.</p>\r\n<p><br />Smart<br />Everything you stream. All on one screen.<br />Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you.</p>\r\n<p><br />Control<br />Just use your voice to control your TV with help from Google Assistant<br />Your TV is more helpful than ever. Ask Google Assistant to find movies, stream apps, play music and control the TV with your voice. Get answers, adjust room temperature and lighting, even check the front door. Just say “Hey Google” to get started.</p>\r\n<p><br />More intuitive. Modern interface.<br />Finding your way around just got easier. We’ve redesigned our user interface for smoother operation so you can effortlessly check inputs and view settings.</p>\r\n<p><br />Camera<br />Best seat. Anywhere. Anytime.<br />Wherever you are, everything’s perfect. Detecting your position, BRAVIA Cam™ adjusts brightness, sound balance and volume so your experience is optimized to where you’re sitting.</p>\r\n<p><br />Gaming<br />Perfect for PlayStation®️ 5<br />Be right at the heart of the action with BRAVIA. Awe-inspiring scenes, atmospheric sound and exclusive features bring your go-to games to life like never before.</p>",
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]
}
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